Monday, 3 Aug 2020

First Steps in Building a Loyalty Program

Steps before Loyalty Development

How To Build a Loyalty Program?

In this article we will cover the guiding principles for Building a Loyalty Program and if companies should invest in developing one or not!

let’s start by mentioning that in the US alone consumers have more than ONE billion rewards memberships…Imagine how many company was able to take steps needed in building a Loyalty Program!

That’s on average 4 memberships per member for consumers above age of 18. According to several consumer reports and studies, more than 60% of the well established brands have a loyalty program. Loyalty is a key component in the economics of every business and one of the strategic success factors.

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Loyalty Guy

Our leader is an international loyalty expert who has worked in loyalty and retention for 15 years. He has designed over 5 loyalty programs from scratch, revamped 3 loyalty programs and launched several programs for fortune 500 companies to help them increase retention and loyalty of their customers. His experience is well diversified across several industries which makes him unique in the knowledge he can share with everyone around.

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